SEO

  • One of the central pillars of SEO until now has been the html “nofollow” tag. It is used to direct “link juice” to flow where you want it to. Many people in SEO (including myself) are liberal users of this tag. It ties in with the whole PageRank debate and whether PageRank is relevant anymore.

    You know what a “nofollow” tag looks like… <a href=”…” rel=”nofollow”… >. It is a signal to a search engine spider that it must not leave the site to check out that link. The tag has been used for things like affiliate links, links to authority sites like wikipedia (on the theory that they have enough PageRank) and comments on blogs.

    I have been wrestling with this issue for some time… now that the web is changing, with Web 2.0 being the way of the future, perhaps the heyday of “nofollow” is at an end. At the very least, I think that it should occupy a much lesser role than it has.
    The web and SEO is shifting away from former strongholds, such as just trying to get first ranking on Google, to being focussed on traffic… alone… That’s a big step, because all of a sudden your strategy has to change from on-page optimization to off-page, when it comes to

    Find out more at The Loss Of Life Of NoFollow

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  • This is something that I can’t believe I haven’t heard other people talk about yet, but it’s so simple and easy to implement!

    When you’re surfing the net, catching up on the news, reading your favourite blogs, etc – if they have a comment section, take an extra 2 minutes and comment on what you just read, linking back to your site.

    So many people finish reading the blog post and just move on that it baffles me!

    Leaving a comment does three things:

    You get a link back to your site.
    You build your network.
    You make the writer feel more motivated to write.

    It doesn’t get better than that.
    You Get A Link Back To Your Site
    If you’re like most people, you are already spending time and money building links to your site. Commenting on blogs in this way is an excellent way to give a bit of a boost with natural looking links. Of course the reason they look natural is because they are natural.

    Sometimes we get so lost in checking for a high PageRank and dofollow that we lose sight of normality. Don’t worry if the blog post is a PageRank zero or whether the link to your site would be nofollowed. Don’t worry about putting keywords in the Name

    Full article at SEO 101: Quickly Receive Links In Your Site

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  • Image via CrunchBase

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    I’ve often been asked how I got 50,000 followers on Twitter. I’ve thought long and hard about it and it’s time for me to tell publicly how I did it.

    If you’re looking for secret hacks or special autofollow software, I’m sorry, but you’re in the wrong place. They are against Twitter’s terms of service and I would never endorse them. To paraphrase Robert Kiyosaki, it’s too easy to become rich (or have a large twitter following) legitimately, why would you want to defraud the system and risk having it all taken away from you?

    Now there’s plenty of discussion about quantity versus quality and how is it possible to communicate with 50,000 people on a meaningful basis. I’m with the people who go for quality of connections. Hear me out…

    If you “only” have a few hundred followers, don’t stress! If they’re all people who know you and you’re building a trust relationship with them (this is my definition of quality followers), you’re ahead of the game. To tell you the truth, we probably have about the same number of quality followers. With a lot of my followers, I only have a conversation here or there, as something one of us said takes our fancy. I believe in following back all my followers so we can communicate efficiently. But that’s just me.

    Of course there are a few, gifted

    Read more about this at The Secret To Owning 50,000 Twitter Friends

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